The deal, in plain words.

These terms are an agreement between you — and, where you are acting for a company or other organisation, that organisation — and GaliGali Soft Labs Private Limited, a private limited company incorporated in India, with its registered office at 2-3-55/43, Uppal, New Shanti Nagar, Hyderabad, Medchal Malkajgiri, Telangana 500039, GSTIN 36AALCG9710B1ZP, PAN AALCG9710B, CIN U63990TS2025PTC197247. In this document, “we”, “us” and “our” mean that company.

They apply when you use:

• pdooh.ai — the pDOOH Brands Manager, for advertisers.
• media.pdooh.ai — the pDOOH Media Owner Console, for media owners.
• login.galigali.in — the sign-in shared across our products.
• galigali.in — this website.

Together we call these “the platform”. By registering, signing in or using the platform, you accept these terms. Where we have signed a separate written agreement with you — an insertion order, a media owner agreement, an enterprise contract — that agreement prevails over these terms to the extent of any conflict.

• You must be 18 or over and legally able to enter a contract. The platform is a business product; it is not for personal or household use.
• Access is granted by approval. Registering creates a request for access, which we may approve or decline. We may withdraw access where these terms are breached.
• If you act for an organisation, you confirm that you are authorised to bind it, and these terms bind it as well as you.
• Your details must be accurate. The legal name, GSTIN, PAN, address and invoice contacts you give us are the details from which we issue tax documents. Keep them current, and tell us promptly when they change.
• One account, one identity. Your account is for you. Do not share it, and do not register on behalf of someone who is not entitled to an account.

We sign you in with a one-time code sent to your registered email address or mobile number. Anyone who can read that message can sign in as you, so treat it as you would a password.

• Never share a sign-in code. We will never ask you for one, by phone, email or chat.
• Keep control of the email inbox and mobile number attached to your account, and tell us when either changes.
• You are responsible for everything done under your account, and for the people you invite into your workspace and the roles you give them.
• Tell us immediately at founders@galigali.in if you believe your account has been used without your permission.

Members of a workspace can see that workspace’s campaigns, documents and account activity according to the role they hold. Invite people accordingly, and remove access when someone leaves your organisation.

You must not:

• Break Indian law, or use the platform to help anyone else break it.
• Upload anything you do not hold the rights to, or anything obscene, defamatory, deceptive, or that infringes another person’s intellectual property or privacy.
• Probe, scan or interfere with the platform, bypass access controls, or reach a workspace, campaign or account that is not yours.
• Interfere with the running of campaigns, with the platform’s reporting, or with the software we provide.
• Copy, decompile or reverse-engineer the platform, or use it to build a competing service.
• Automate your use of the platform in a way that degrades it, resell access, or share credentials across organisations.
• Use the platform to defraud a payment system, to launder money, or to evade tax.

You are responsible for everything you upload — video, images, copy, claims, offers, logos, music, and any personal information appearing in a creative. You confirm that you hold all rights, licences, permissions and approvals needed to display it in India on public advertising screens, and that it complies with Indian law.

Advertising standards

Your creative must comply with the Advertising Standards Council of India (ASCI) Code and its guidelines, with the Consumer Protection Act, 2019 and its rules on misleading advertisements and endorsements, and with the sector rules that apply to what you are advertising — including any restrictions on alcohol, tobacco, gambling and betting, financial and investment products, health and medical claims, real estate, and products or services directed at children.

Review

Campaigns and creatives go through a review before they run. That review is a commercial and brand-safety check. It is not legal clearance, it does not move responsibility for the creative to us, and approval is not an endorsement. We may decline, pause or withdraw a creative or a campaign where we consider it unlawful, unsuitable for our network, or in breach of these terms.

If you offer advertising screens on our network, you agree that:

• You hold the rights, permissions, licences and approvals needed to display advertising on those screens, including from the owner of the premises or asset where a screen is installed and from any authority whose permission is required.
• The inventory you list is accurate — its locations, its availability, and the hours you have committed to.
• You will keep your screens in working order and available for the schedule you have committed to, and will tell us promptly when a screen is out of service.
• You will not obstruct or interfere with the playout of campaigns, with the platform’s reporting, or with the software we provide, and you will not display an advertiser’s creative outside the campaign it was booked for.
• You will comply with applicable law and with any local rules that apply to advertising where your screens operate, including any permission or licence fee payable to a local authority.
• Where you give us information about your staff or contractors, you are entitled to give it to us and have told them what it will be used for.
• You will keep your billing and payout details, including your GSTIN and PAN, accurate and current.

Earnings are calculated from delivery recorded on the platform and shown in the Media Owner Console. Payout of earnings is at our discretion. The basis, the cycle and any deductions that apply to your account are set out in the arrangement we agree with you, and we will tell you before they change.

This is worth reading closely, because it decides which document you claim input tax credit on.

Prices, rate cards, billing thresholds and any minimum spend are as shown in the platform or agreed in writing with you. Amounts are exclusive of taxes, which are added as applicable. You are responsible for the accuracy of the billing details from which tax documents are issued, and for any withholding your own tax position requires. We are not able to advise you on your tax position; take your own advice.

If you think an amount is wrong, write to billing@galigali.in with the invoice or receipt number, and we will look at the underlying records with you.

Money you add to your account is a deposit held against advertising you run through the platform. It is not a deposit with a bank, it earns no interest, and it is drawn down as your spend is settled.

Amounts already settled and invoiced for advertising that has run are not refundable. We may apply a credit to your account where we have agreed to do so — for a billing correction, a promotion or an agreed adjustment — and a credit is applied against your future settlements.

If you want unspent balance returned, write to billing@galigali.in from the email address on your account. A request must reach us within 60 days of the payment you want refunded.

Where a refund is made, we pay it to the source of the original payment, and we issue any credit note the law requires.

• You may stop at any time by ending your campaigns and asking us to close your account. On closure we settle any accrued spend and issue a final invoice. Amounts already due remain payable.
• We may suspend access immediately where you breach these terms, where a creative or an activity puts us, a media owner or the public at risk, where we suspect fraud or misuse, where a legal or regulatory requirement obliges us to, or where amounts are unpaid.
• We may pause campaigns where a settlement remains unpaid, until it is cleared.
• Either of us may terminate for convenience on written notice, without affecting campaigns already running or amounts already due.
• What survives — amounts owed, billing and tax obligations, intellectual property, liability, indemnity, and governing law survive the end of this agreement.

After an account is closed, we keep the records described in our Privacy Policy, including the tax documents Indian law requires us to retain.

You keep all rights in your brand assets, creatives and the content you upload. You grant us a non-exclusive, royalty-free licence to host, store, reformat, transmit and display that content for the purpose of running your campaigns, and to keep the copies our records require afterwards.

We keep all rights in the platform, the software behind it, our documentation, our designs and our brand. Nothing in these terms transfers them to you, and our name and marks may not be used without our written permission.

Reports and documents we produce for you are for your use in connection with your campaigns and your own records. If you send us feedback or suggestions, we may use them to improve the platform without obligation to you.

We work to keep the platform available and to run campaigns as booked. Maintenance happens, features change, and screens and networks can be interrupted. Where a service level has been agreed with you in writing, that agreement applies; otherwise the platform is provided “as is” and “as available”.

To the fullest extent permitted by law, we exclude all implied warranties, including merchantability, fitness for a particular purpose and non-infringement, and we do not warrant that the platform will be uninterrupted or error-free or that a campaign will achieve any particular commercial result. Where delivery falls short of what was booked, you are billed for the advertising that ran.

Nothing in these terms excludes or limits any liability that cannot be excluded or limited under Indian law, including for fraud or for death or personal injury caused by negligence.

To the fullest extent permitted by law, neither of us is liable to the other for indirect, incidental, special or consequential loss, or for loss of profit, revenue, goodwill, business opportunity or data, however it arises.

Our total liability arising out of or in connection with these terms is limited to the greater of ₹5,000 or the fees you paid us for the service in the one month before the claim .

This section does not limit your obligation to pay amounts properly due, or your indemnity in section 13.

You will indemnify us against claims, proceedings, penalties, losses and reasonable costs — including legal costs — arising from your creatives or other content, your use of the platform, your breach of these terms or of applicable law, or, if you are a media owner, from the screens and locations you offer on our network.

We will tell you promptly about a claim covered by this section, will not settle it without your agreement, and will let you take conduct of the defence with counsel of your choice, cooperating at your reasonable cost.

Our Privacy Policy explains how we handle information about your account and your use of the platform. It forms part of these terms.

Where you give us information about other people — your colleagues, your staff, or people appearing in a creative — you confirm that you are entitled to give it to us for the purposes set out in the Privacy Policy, and that you have given those people whatever notice the law requires.

These terms, and any dispute or claim arising out of or in connection with them or their subject matter, are governed by the laws of India.

The courts at Hyderabad, Telangana have exclusive jurisdiction over any such dispute or claim, and both of us submit to that jurisdiction.

If something goes wrong, raise it with our Grievance Officer, appointed under applicable Indian rules. The name, designation and contact details are set out at the foot of this page. Send your complaint from the email address on your account, describe what happened, and include any invoice, receipt or campaign reference so that we can find the records quickly.

We acknowledge grievances and work them to a close within the timelines stated at the foot of this page.

We may change these terms. The date at the top of the page shows the current version. Where a change is material — pricing, billing mechanics, liability, or how we handle your information — we will tell account holders by email or through the platform before it takes effect. Continuing to use the platform after that means you accept the new version.

• Assignment — you may not assign these terms without our written consent. We may assign them to an affiliate or in connection with a reorganisation or transfer of our business.
• Severability — if a clause is held unenforceable, the rest of these terms continue in force.
• Waiver — not enforcing a right on one occasion does not waive it.
• Force majeure — neither of us is liable for a failure caused by events beyond reasonable control.
• Entire agreement — these terms, our Privacy Policy and any written agreement signed with you are the whole agreement between us about the platform.
• No partnership — nothing here creates a partnership, joint venture, agency or employment relationship between us.